Cinnamon liqueur · Netherlands · with real gold

Gold Strike

The cinnamon shot with real gold flakes and 50% alcohol. Everything about its taste, why you drink it ice-cold, the alternatives, and the shot glass that goes with it.

Cinnamon liqueur50% alcoholBols, NetherlandsCinnamon & 23-karat gold
At Gall & Gall from € 18,49View prices ↓
NIX18 - No 18, no alcohol
50 cl bottle of Gold Strike
50%alcohol · 50 cl
What is Gold Strike?

A 50% cinnamon shot with real gold flakes

Gold Strike, also spelled Goldstrike, is a Dutch cinnamon liqueur made by Bols in Amsterdam. The liqueur is clear, strong (50%), and filled with flakes of 23-karat gold leaf that swirl when you shake the bottle. The idea isn’t new: as far back as the sixteenth century, people in Danzig drank a herbal liqueur with gold called Goldwasser.

In the Netherlands, Gold Strike is best known as a shot served in bars and at festivals. With its high alcohol content and sweet cinnamon flavor, it’s a drink you have in small servings, ice-cold. The gold is edible and tasteless; it’s purely for show.

In brief

TypeCinnamon liqueur (shot)
Alcohol50%
OriginBols, Amsterdam, Netherlands
TasteSweet cinnamon with a hot, spicy finish
Special feature23-karat gold flakes, edible
GlassShot glass, ice-cold from the freezer
Types

Gold Strike and similar shots

Gold Strike comes in one version: the 50 cl bottle. If you like cinnamon or a strong shot, these are the alternatives.

50 cl bottle of Gold Strike

Gold Strike

50% · 50 cl

The one and only: clear cinnamon liqueur with swirling gold flakes. Shake, serve chilled, and drink in one go.

Best for: shots, parties
70 cl bottle of Fireball

Fireball

33% · cinnamon whisky

Canadian whisky with cinnamon. Less strong than Gold Strike, sweeter, and with a whisky base.

Best for: shots, Fireball & cider
3-liter bottle of Monkey Shot

Monkey shot

Monkey-head liqueur

Dutch liqueur flavored like the familiar candy. Sweet and fruity, the opposite of cinnamon.

Best for: shots, parties
Dropshot bottle, 70 cl

Dropshot

20% · licorice liqueur

The Dutch licorice shot: sweet, dark and mild. For those who prefer licorice to cinnamon.

Best for: shots, with cola
Prefer salty licorice? Check out Salmari →
Tip

Shake the bottle before pouring, or the gold will stay at the bottom.

To the shots →
What does Gold Strike taste like?

Sweet cinnamon, then fire

Nose

Cinnamon sticks

Warm, sweet cinnamon like a cinnamon roll, followed by a sharp kick of alcohol.

Palate

Sweet and hot

First sweet cinnamon, then the burn of 50% alcohol. It’s softer and more syrupy when ice-cold.

Finish

Long and warming

The cinnamon lingers, and the warmth slowly sinks in. That’s where the name comes from.

Sweet 4/5
Spicy 5/5
Fruity 1/5
Strength 5/5

Gold Strike’s flavor profile when served ice-cold. At room temperature, the alcohol is much more pronounced.

How to drink it

How to drink Gold Strike

At 50% alcohol, Gold Strike isn’t a drink to sip. Small, cold and all at once: that’s the idea.

Ice-cold as a shot

Keep the bottle in the freezer, shake it so the gold swirls around, and pour 2 cl into a shot glass. Drink it in one go.

Glass: shot glass →

With apple juice

A shot of Gold Strike in a highball glass full of ice, topped up with cold apple juice. Tastes like apple pie and is much milder than drinking it neat.

Glass: highball glass →

In hot chocolate

A small splash of Gold Strike in hot chocolate or coffee, topped with whipped cream. Warming, sweet and with a kick of cinnamon.

Christmas cocktails →
From the webshop

The right glass for Gold Strike

A shot glass with a thick base that can go in the freezer, preferably made of clear glass so you can see the gold swirling around. These are the glasses we recommend ourselves.

100% breakage-free delivery
Arcoroc Islande Shot Glass
For shots · 12 pieces

Arcoroc Islande Shot Glass

Set of 12 · 6.5 cl · tempered glass, built to last
€ 18,95View
RCR Opera Shot Glass
For shots · crystal

RCR Opera Shot Glass

Set of 6 · 6 cl · cut crystal with a heavy base
€ 25,95View
Bormioli Rocco Oxford Shot Glass
For shots · 3.8 cl

Bormioli Rocco Oxford Shot Glass

Set of 6 · 3.8 cl · small and sleek, exactly one shot
€ 13,95View
Arcoroc New York Shot Glass
For shots · 3.4 cl

Arcoroc New York Shot Glass

Set of 6 · 3.4 cl · slender, thick base
€ 12,95View
Frequently asked questions

Everything else you wanted to know about Gold Strike

Can’t find your question here? Check out our cocktail recipes or get in touch.

To the cocktail recipes →
What percentage of alcohol does Gold Strike contain?
Gold Strike contains 50% alcohol. That’s much higher than most shots: Jägermeister is 35%, Fireball is 33%, and Dropshot is 20%. So a 2 cl shot is more than enough.
Is there really gold in Gold Strike?
Yes, flakes of 23-karat gold leaf. Gold is edible, tasteless, and completely harmless; the body doesn’t absorb it. It’s purely for effect: shake the bottle and the gold swirls through the liqueur.
How do you drink Gold Strike?
Ice-cold as a shot of about 2 cl, straight from the freezer, taken in one go. Shake the bottle first to distribute the gold. It’s milder with apple juice over ice, or as a splash in hot chocolate.
What’s the difference between Gold Strike and Fireball?
Both taste of cinnamon, but Gold Strike is a clear 50% liqueur with gold flakes, made by Bols in the Netherlands. Fireball is a Canadian 33% whisky liqueur, sweeter, amber-colored, and without gold.
Is it Goldstrike or Gold Strike?
The liqueur’s official name is Gold Strike, in two words. Colloquially, and in bars, it’s almost always called Goldstrike. It’s the same bottle from Bols.
How long does an opened bottle of Gold Strike keep?
Years. Thanks to its high alcohol content, Gold Strike doesn’t spoil. Keep the bottle tightly sealed in the freezer or in a cool, dark place; the gold stays in the bottle.
At our partner Gall & Gall

Buy Gold Strike

Want to have the bottle at home right away? Order Gold Strike online from Gall & Gall.

Gold Strike
At Gall & Gall

Gold Strike

50 cl · sold by Gall & Gall
€ 18,49At Gall

Prices as of November 3, 2026, as reported by Gall & Gall. You can check the current price and stock at Gall & Gall. Glazen.nl receives a small commission if you buy something through these links; it won’t cost you anything extra. No 18, no alcohol.