Dutch herbal bitter · usually 30%

Beerenburg

The Frisian herbal bitter that was actually invented in Amsterdam. What Beerenburg is, where the name comes from, how to drink it, and which glass to serve it in.

Dutch herbal bitterUsually 30%Jenever with herbal extractIce-cold or with cola
At Gall & Gall from € 10,695 offersView prices ↓
NIX18 - No 18, no alcohol
Bottle of Sonnema Berenburg 1 liter
30%with most brands
Brands

The brands behind Beerenburg

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Two northern family businesses, and the German herbal bitter it is most often compared with.

Bottle of Sonnema Berenburg 1 liter

Sonnema Berenburg

30% · Bolsward

The Frisian brand from Bolsward that made the category big, and the bottle found in almost every café in the north.

About Sonnema Beerenburg →
Bottle of Hooghoudt Beerenburg 74 herbs 1 liter

Hooghoudt

30% · Groningen

Groningen family business with two Beerenburgs: the 74-herb version and the calamus version with three more.

About Hooghoudt →
Underberg herbal bitters 12 x 2 cl

Underberg

44% · Germany

The German herbal bitter in a 2 cl bottle, at 44%. Not Beerenburg, but it plays the same role after a meal.

About Underberg →
More brands?

Our drinks page lists all the brands we cover, from liqueur to whisky.

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All brands and flavors

Every Beerenburg, listed by brand

All drink brands →

2 brands and 5 flavors, each with its own page about taste, cocktails, and the right glass.

Bottle of Sonnema 1860 Beerenburg 1 liter

Sonnema 1860

35% · premium
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Bottle of Sonnema Beerenburg Orange Above 1 liter

Sonnema Orange Above

30% · special edition
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Bottle of Hooghoudt young jenever 1 liter

Hooghoudt

35% · the original
About the brand →
Bottle of Hooghoudt Beerenburg 74 herbs 1 liter

Beerenburg 74 herbs

30% · 74 herbs
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Bottle of Hooghoudt Calamus Beerenburg 77 herbs 1 liter

Calamus Beerenburg

30% · 77 herbs
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What is Beerenburg?

Frisian liqueur, invented in Amsterdam

Beerenburg is jenever with an extract of herbs added: juniper, gentian root, bay leaf and a range of others, depending on the recipe. The result is a dark, bittersweet herbal bitter that is almost always 30% ABV. It's inextricably linked with Friesland, and rightly so: it's made there and drunk there more than anywhere else. But the herb blend originally comes from Amsterdam.

The name refers to Hendrik Beerenburg, an Amsterdam apothecary who sold an herb mixture in the eighteenth century that you could steep in jenever yourself. Frisian skippers took it with them, and in Friesland it developed into what it is today. So it has nothing to do with a bear's castle, even though that explanation is often given. You'll come across both spellings: beerenburg with a double e, and berenburg, as Sonnema spells it on its label.

In brief

TypeDutch herbal bitter made with jenever
AlcoholUsually 30%
OriginFriesland · herb blend from Amsterdam
BaseJenever with an extract of herbs and roots
TasteBittersweet and herbal, with gentian and bay leaf
GlassSmall shot glass, ice-cold, or with cola
What types of beerenburg are there?

Four bottles, all around 30%

The alcohol percentage is virtually the same everywhere. The difference lies in the number of herbs and how bitter the blend is.

Bottle of Sonnema Berenburg 1 liter

Sonnema Berenburg

30% · Bolsward

The best-known bottle of them all, from Bolsward. Bittersweet and herbal, with a smooth finish. The benchmark for this category.

Best for: ice-cold neat or with cola
About Sonnema →
Bottle of Hooghoudt Beerenburg 74 herbs 1 liter

Hooghoudt Beerenburg 74

30% · 74 herbs

From Groningen-based Hooghoudt, with seventy-four herbs in the blend. More complex and more pronounced in bitterness than most.

Best for: drinking neat after a meal
About Hooghoudt →
Bottle of Hooghoudt Sweet Flag Beerenburg 1 liter

Hooghoudt Sweet Flag

30% · 77 herbs

Made with sweet flag root and seventy-seven herbs. More herbal and slightly sweeter than the 74, with a noticeably warmer finish.

Best for: drinking neat at room temperature
About Hooghoudt →
Underberg herbal bitters 12 x 2 cl

Underberg

44% · Germany

Not beerenburg but its German counterpart, in 2 cl bottles. Much more bitter and a lot stronger; intended as a digestif.

Best for: after a heavy meal
About Underberg →
Not sure?

Sonnema if you're just starting out, Hooghoudt 74 if you're looking for a more pronounced bitterness.

Browse brands →
What does beerenburg taste like?

Bittersweet, with gentian and bay leaf

Nose

Herbs & juniper

Dried herbs, bay leaf and juniper, with an earthy note of gentian root underneath. Dark and instantly recognizable.

Palate

Bittersweet and warm

Sweet at first, bitter in the middle, with a warm spiciness that lingers. At 30%, it's much softer than a German herbal bitter.

Finish

Smooth and bitter

The gentian lingers the longest and gives it a dry, bitter finish. That’s exactly why it works as a digestif.

Sweet 3/5
Spicy 5/5
Fruity 1/5
Strength 3/5

Flavor profile of Sonnema Berenburg. Hooghoudt 74 scores higher on spiciness and lower on sweetness; Underberg scores higher across the board.

How to drink it

Three ways to drink beerenburg

In Friesland, it goes into the glass ice-cold, and there’s little to argue with: the cold dulls the bitterness just enough.

Freezer-cold

3 to 4 cl in a small shot glass, straight from the freezer. At 30% ABV it won’t freeze, but it does become syrupy, and the bitter herbs taste much smoother.

Glass: shot glass →

With cola

5 cl in a longdrink glass full of ice, topped up with cola. The cola’s sweetness balances the bitterness; it’s a regular order at bars in the north of the country.

Glass: longdrink glass →

As a digestif

4 cl at room temperature after a heavy meal. Herbal bitters were made for exactly that, and the gentian does the work here. Served warm, you can taste more of the blend.

About herbal bitters →
From the webshop

The right glass for beerenburg

A small shot glass that can go in the freezer, and a longdrink glass for mixing with cola. These are the glasses we recommend ourselves.

100% breakage-free delivery
Royal Leerdam Gilde Shot Glass
For serving ice-cold · stemmed

Royal Leerdam Gilde Shot Glass

Set of 6 · 6 cl · classic stemmed shot glass
€ 17,95View
Royal Leerdam Old Dutch Roemer
The old Dutch roemer

Royal Leerdam Old Dutch Roemer

Set of 12 · 5 cl · the classic Dutch gin glass
€ 44,95View
Arcoroc Islande Shot Glass
For a strong pour

Arcoroc Islande Shot Glass

Set of 12 · 6.5 cl · tempered glass, built to last
€ 18,95View
Schott Zwiesel Banquet Longdrink Glass
For mixing with cola

Schott Zwiesel Banquet Longdrink Glass

Set of 6 · 54 cl · weighted base, ideal for muddling
€ 40,50View
Frequently asked questions

Everything you still wanted to know about Beerenburg

Can't find your question here? Check out our cocktail recipes or get in touch.

To the cocktail recipes →
What is the alcohol percentage in Beerenburg?
Usually 30%. This applies to Sonnema Berenburg and both Hooghoudt versions. For comparison, Jägermeister is 35% and Underberg is 44%.
Where does the name Beerenburg come from?
It is named after Hendrik Beerenburg, an Amsterdam apothecary who sold a herbal mixture in the eighteenth century for steeping in jenever. It has nothing to do with a bear's den, despite what people often claim.
Is Beerenburg Frisian?
The drink became popular in Friesland and is made and most widely consumed there, but the herbal blend originally comes from Amsterdam. Frisian skippers brought it north.
What's the difference between Beerenburg and Berenburg?
Only the spelling. Both forms are used; Sonnema spells it Berenburg with one e, while Hooghoudt spells it Beerenburg with two. It's the same product.
What exactly is in Beerenburg?
Jenever with an extract of herbs and roots: juniper, gentian root, bay leaf, and dozens of others, depending on the recipe. Hooghoudt uses 74; its sweet flag version uses 77.
How do you drink Beerenburg?
Ice-cold straight from the freezer in a small shot glass, or with cola in an ice-filled highball glass. If you drink it as a digestif, pour it at room temperature instead: you'll taste more of the herbs.
At our partner Gall & Gall

Buy Beerenburg

Want the bottle delivered straight to your door? Order Beerenburg online at Gall & Gall. Gall & Gall has 17 varieties, 5 of which are on sale.

Hot dealHooghoudt Sweet flag Beerenburg 77 herbs
Hot deal

Hooghoudt Sweet flag Beerenburg 77 herbs

100 cl · sold by Gall & Gall
€ 16,99€ 13,49At Gall
Special offerHooghoudt Beerenburg 74 herbs
On sale now

Hooghoudt Beerenburg 74 herbs

100 cl · sold by Gall & Gall
€ 16,99€ 13,49At Gall
2nd at half priceSonnema Berenburg & Iced tea
2nd at half price

Sonnema Berenburg & Iced tea

25 cl · sold by Gall & Gall
€ 9,56At Gall
2nd at half priceSonnema Berenburg & Orange soda
2nd at half price

Sonnema Berenburg & Orange soda

25 cl · sold by Gall & Gall
€ 9,56At Gall

Prices as of November 4, 2026, as reported by Gall & Gall. You can check the current price and stock at Gall & Gall. Glazen.nl receives a small commission if you buy something through these links; it won't cost you anything extra. No 18, no alcohol.